The Town Crier of Bamenda — monument of the traditional town crier created by ETS ARTCONCEPT
MonumentCultural heritageBamenda University Games

The Town Crier
of Bamenda

The town crier  ·  Voice of the Fon  ·  North West, Cameroon

Bamenda

Location

University Games

Occasion

North West

Cultural region

The Fon

Commissioning authority

Context & Symbolism

The invisible voice
that travels through the villages

The Town Crier monument, which represents the traditional messenger or griot, was created when the city of Bamenda hosted the University Games.

Why did the indigenous people of Bamenda choose the Town Crier as the theme? Because he embodies a central figure of transmission. The Minister of Higher Education, Professor Jacques Fame Ndongo, wrote a major work on communication in which he theorises the mystical, informal dimension of communication in Africa. It is an invisible form of communication that you will not find in Western textbooks, but which is very real and effective.

The Town Crier is its perfect illustration in the North West region: he was sent by the Fon (the traditional ruler) to spread an official message. He would walk through the village and every neighbourhood striking his double metal bell (the traditional gong) to catch the community's attention and proclaim the chief's decrees.

This mystical dimension also showed itself at every major community gathering. When the story of the village had to be told, victories celebrated or defeats remembered, it was the Town Crier who spoke before the great assembly. As the true keeper of the village's history and sacred memory, he passed on this ancestral knowledge through songs, fables, tales and parables. He was not simply a loudspeaker, but the guardian of the people's soul.

By choosing to erect this monument for the University Games, the elites and people of Bamenda wanted to send a strong signal. As the University of Bamenda was still young at the time, this town crier of stone and bronze carried a symbolic message to every other academic institution in the country: “Listen, everyone: the University of Bamenda is born, it is here, its voice now rings out and it is ready to share its story with the whole of Cameroon.”

NOUMSI KEMEGNE NADÈGE

Founder — ETS ARTCONCEPT · Yaounde, Cameroon

The Town Crier of Bamenda — full monument: head, double gong, traditional cloth, base

Reading the work

Three symbolic dimensions

01

The double gong

A sacred instrument of communication, the metal gong held by the Town Crier is not just a bell: it is the tool through which the Fon's word becomes law. Its sound cuts through everyday noise and demands silence and attention.

02

Invisible communication

Prof. Jacques Fame Ndongo theorises this form of mystical African communication: informal and unwritten, yet real and effective. The Town Crier is its living embodiment — a network of transmission that predates writing by centuries.

03

The message to universities

Erected for the University Games, this monument tells every academic institution in the country: the University of Bamenda exists, and like the Town Crier proclaiming the chief's decree, its voice rings out across Cameroon.

The monument's message

“Listen, everyone: the University of Bamenda is born, it is here, its voice now rings out and it is ready to share its story with the whole of Cameroon.”

— Meaning of the monument, created by NOUMSI KEMEGNE NADÈGE · ETS ARTCONCEPT

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ETS ARTCONCEPT creates commissioned monuments for government bodies, institutions, cities and public spaces.